Brand Services

Branding & Brand Strategy

Building A Cohesive Core

Often overlooked, but the most important part of your business, branding and strategy are the very first step of our Molecule of Awesome. Here’s what’s involved in this crucial step:

Identifying Brand Persona
Identifying Core Values
Identifying Target Audience
Identifying Key Competitors
Identifying Market Category
Claiming a Market Niche
Naming
Tagline Development
Logo & Logotype Design
Visual Identity
Styleguide

Brand Collateral

Expanding The Core

Once we have the basics of your brand nailed down, we can expand on it with items that further explain or promote it.

Print Collateral
Marketing Materials
Signage
Packaging Design
Website Design
Mobile Apps
Environmental Design
Photography
Videography
Copy Writing
Content Development
Daily Art Direction

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See Our Process In Action

Blue Grass Chemical Specialties is a nationally known manufacturer of chemical products serving a large majority of the cosmetics industry. When they came to us, they lacked both an online presence and cohesive visual identity. We approached this project as though it were a blank slate to form the following system. Check out the Case Study below!

VEW THE CASE STUDY

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