Having trouble enrolling new students in your university's online programs?
Honed since 1998, we offer a spectrum of tools for growing your enrollment! We are adept at both online and traditional advertising alongside SEO, broadcast, and other mediums. During our discovery phase, using The Molecule of Awesome™ (our patented 8-step process for marketing success), we will suggest positioning, messaging, strategy and which platforms to use that will best portray your university to the students that fit.
You can schedule a meeting with us via the link below or scroll down to see our full suite of services!
Using the Molecule of Awesome™, we work within multiple areas of advertising and design to craft a system that works for your brand on an individual level! Some of the areas that we cover include:
Identity Services
Promo & Print Services
Interactive Services
Digital Advertising
Traditional Advertising
You have responsibilities that require a return on the investment you make with your advertising agency. We never forget this and work doggedly for your success. Since our founding in 1998, we have made handsome returns for our partners commonly exceeding an ROI increase of 3x.
Faulkner University wanted to increase enrollment for their online degrees, both graduate and undergraduate. With 27+ courses to choose from, we worked alongside Faulkner staff to choose a dozen to test. Using extensive analysis and optimization, we located the highest performers.
Through the use of our Molecule of Awesome™, we were turning profits within 90 days. This was possible using A-B-C testing along with refreshing creative every three weeks, implementing meticulous keyword optimization, and deploying tailored remarketing to maintain a touchpoint with potential students. At the end of six months, we were well over a 3x increase in ROI.
Our conversions were second only to organic, and we also accounted for a staggering 22% of all clicks to Apply Now. This is what we call the “last click metric,” where we turn the prospect over to a recruiter.
With our optimization tools, we increased the quality of leads delivering an “applicant to student“ rate of 7% that is still increasing!
Schedule a call to see what we can do for you.
