Stone Creek Preserve is a hunting lodge on the edge of Auburn, Alabama. We designed an identity package and website for them, with a visual theme above and beyond using camo and antlers. We wanted to evoke the feeling of an up-scale lodging and hunting by using a printmaking texture and olive color palette similar to the look and feel of currency, and using an off-white paper to bring in a more vintage and outdoors tone.
The website had a similar tone, but with more full color photography, in order to showcase the location, and offer information on lodging, events, and hunting services. We also integrated an eCommerce platform for them to sell their memorabilia, like hats and t-shirts.